Lead From The Heart: Transformational Leadership For The 21st Century

Mark C. Crowley

$27.29

Publication Date: August 23rd, 2022

Publisher:

Hay House Business

ISBN:

9781401967604

Pages:

304

Description

Leadership and engagement expert Mark C. Crowley shows how trading in the old business playbook for heart-led leadership strategies will create purpose-driven, dedicated employees and higher levels of performance. Revised and updated to address the needs of those managing Gen Z and millennial employees in addition to the latest global research on employee engagement.

In this thoroughly revised and updated edition of his now classic book, visionary Mark C. Crowley provides the roadmap workplace leaders the world over are seeking: How to most successfully and sustainably inspire and manage other human beings in the post-pandemic era.

· Nearly 50 million workers quit their jobs in the U.S. alone in 2021—a record number likely to be exceeded in 2022.
· While we might imagine that an opportunity to earn greater pay is the key driver of this “Great Resignation,” research shows two-thirds of the reasons people leave jobs boil down to issues related to their engagement and overall well-being.
· More specifically, people quit when they feel they aren’t valued, respected, appreciated, coached—or cared about personally—by their manager and organization.
· Thanks in large part to the COVID pandemic and a global reset of what matters most to people in their lives, human beings have profoundly evolved in what they need and want in exchange for their work.
· Consequently, a radical change in employee expectations demands that organizations and managers rapidly pivot by embracing leadership practices that match the moment.
· The remedy to the Great Resignation is to adopt more humane ways of managing people knowing they inherently lead to infinitely greater engagement not to mention optimal employee performance.
· In this new and updated version of his seminal and visionary book, Mark C. Crowley draws upon emerging medical and other scientific discoveries which prove it's the heart, not the mind, that drives human motivation and achievement.
· While we’ve long been led to believe that human beings are essentially rational beings, new research shows that feelings and emotions far more often motivate human behavior and what people care about most and commit themselves to in their lives.
· In light of this breakthrough understanding, it’s become incumbent upon workplace managers to pay great attention to their employees' emotional experience at work—far greater attention than any of us ever believed necessary.
· Ironically, most of us were told the heart has no place in workplace management. In fact, most of us were taught that the heart acts like Kryptonite in leadership: it inherently undermines a manager's effectiveness - and lowers performance.
· What makes this book so remarkable is that it brilliantly contradicts all those traditional beliefs and proves why people naturally and instinctively respond to managers who care about them personally and support their deep human needs.
· To be absolutely clear, there's nothing soft or weak about the Lead From The Heart philosophy. Instead, it represents the future of workplace management and a roadmap to driving uncommon engagement, productivity and profitability when organizations around the world are wanting it most.
· Rich with inspiring stories and illuminating research, this book proves that when you lead people with a greater balance of mind and heart, people naturally follow. And they also excel.

About the Author

Mark C. Crowley is a recognized visionary in workplace management, engagement, and culture. When the first edition of his book was published over a decade ago, many business leaders were slow to embrace it and misinterpreted its title as a call for soft, weak and therefore, ineffective management.

Today, his pioneering philosophy has launched a global movement. Forbes Magazine has since called his ideas visionary and the blueprint for the future of workplace leadership: onforb.es/1LtWQiQ

As a global speaker and consultant, he's a regular contributor to Fast Company Magazine and Great Britain's CEO Magazine. His work has been published by USA Today, the Huffington Post, Seattle Times, ThriveGlobal, Reuters, The Great Place To Work Institute, and Gallup. His LinkedIn Pulse articles, "Why Millennials Don't Want Fun; They Want You To Lead Better," and "Employee Engagement Isn't Getting Better and Gallup Shares The Surprising Reasons Why" have been read over 1 million times.

Mark is also the host of the "Lead From The Heart" Podcast. With an audience in 156 countries, his line-up of luminary guests has included Daniel Pink, Marcus Buckingham, Amy C. Edmondson, Frances Frei, Gary Hamel, Erik Larson, Dan Cable, Laura Huang, Katy Milkman, Zoe Chance, Safi Bahcall, Ethan Kross, Marshall Goldsmith, Alex Edmans, Hubert Joly, Herminia Ibarra, Tom Peters, Marc Brackett, and David Rosenstein.

Mark is a member of Marshall Goldsmith's "100 Coaches" community and a graduate of both the University of California, San Diego and the Pacific Coast Banking School at the University of Washington. A business leader at heart, he's the former National Sales Manager for Investment Products at one of the nation's largest financial institutions where he was named "Leader of the Year."

For three consecutive years, Mark has been named a "Trust Across America Thought Leader" by TRUST! Magazine. He was raised in Garden City, New York and now lives in La Jolla, California.

Lead From The Heart has been taught at nine American Universities: Northern Arizona University, Embry-Riddle University, University of Texas, San Antonio, Mount Saint Mary's College (NY), San Diego State University, the University of Southern Maine, the graduate strategic Leadership seminar at the University of Iowa, Purdue University Global, and the Organizational Psychology PhD program at the University of Massachusetts Global (formally Brandman University).

It was also named one of the "10 Best Strategy Books To Beat The Competition" by the book editors at Small Business Trends.

In May 2020, fourteen Ph.D. students at UMass Global’s Educational Leadership Ph.D. program individually began doing research on one of the four Lead From The Heart practices and it’s impacts on one aspect of elementary and secondary education. As of the summer of 2022, three of these students completed their thesis, earned their Doctorate degrees—and further confirmed the efficacy of the Lead From The Heart philosophy.

Praise for Lead From The Heart: Transformational Leadership For The 21st Century

· This book is a testament to the wisdom of ignoring the well-meaning advice of experts who too often look backwards to formulate strategies for the future. Had Mark C. Crowley listened to an expert who told him to stop writing about the heart—about the role of emotion—in leadership, this wonderful book would not exist, and those of us who study or practice leadership would be the poorer as a result. Engaging, searingly honest, and deeply researched, Lead From The Heart is destined to be a classic. - Amy C. Edmondson, Professor of Leadership and Management, Harvard Business School; author of The Fearless Organization

· This expanded and updated edition of Lead From The Heart gives us fresh, profound, and compelling insights into the importance of leading from the heart, not just the head. Mark C. Crowley also shares with us very concrete, practical advice on how to do it. An indispensable companion for today’s leaders. - Hubert Joly, former Chairman and CEO Of Best Buy, author of The Heart Of Business

· Mark C. Crowley’s classic Lead From the Heart has already earned its spot at the top of the leadership booklist. Now his second edition offers new research, new perspectives, and new examples that will motivate a new generation of leaders to listen to that most essential of voices: the one that comes from within. - G. Richard Shell, Thomas Gerrity Professor, the Wharton School of the University of Pennsylvania; best-selling author of The Conscience Code

· University of Massachusetts Global (formerly Brandman University) Doctoral students have embraced Mark C. Crowley’s innovative leadership thesis for over a decade. Lead from the Heart is a core textbook in our Doctor of Education (Ed.D) program and is an essential resource for students. As was true with his original, this new edition is a highly engaging and accessible book filled with practical tools for leaders interested in advancing their transformational leadership effectiveness. To underscore the impact Lead From The Heart has had on our program, several of our doctoral students are currently participating in research to explore how its leadership principles are used by executive leaders to produce extraordinary results in their organizations. - Marilou Ryder, Ed.D., Professor of Education, University of Massachusetts Global

· The world is finally coming to see that leaders who authentically care for their people, while remaining focused on performance, repeatedly excel. For more than 40 years, I’ve personally seen how a workplace culture that intentionally honors and trusts its employees is rewarded with sustainably great performance. In Lead From The Heart, Mark C. Crowley shares the science that explains why people respond so positively to this kind of leadership and teaches management practices proven to have significant business impact by putting employees first. - Dr. Jim Goodnight, Co-Founder & CEO, SAS

· Being a caring leader has often been conflated with weakness. But if we’ve learned anything from the COVID pandemic, not to mention the ‘Great Resignation,’ the best managers intentionally lead with heart. Mark C. Crowley’s book is a masterful guide on how to lead people in a way that naturally inspires their commitment and productivity. - Dan Cable, Professor of Organizational Behavior, London Business School; author of Alive at Work and Exceptional

· Learn the true keys to successful leadership in Lead from the Heart! Filled with inspiring stories, practical advice, and years of tried-and-true methods, Mark C. Crowley uniquely explains how to inspire your team and practice a people-first approach to leadership. Learn from the best—a must read! - Dr. Marshall Goldsmith, Thinkers50 #1 Executive Coach; New York Times best-selling author of Triggers, Mojo, and What Got You Here Won’t Get You There

· A decade and counting . . . A highly recommended and true account of how leading with our hearts can have the greatest impact on those around us. Our faculty has taught our students the transformational lessons from Mark C. Crowley’s book for ten years, and his heartfelt and inspirational examples make leadership more relatable and applicable in today’s complex world. This book is intentional and a must read if you want to change your trajectory in leading. - Scott Lewis, MBA, Senior Lecturer of Strategic Leadership, Northern Arizona University